Establishing microlending at commercial banks
The Facility supports the introduction of
micro and small lending activities in commercial
banks that wish to target this attractive
market segment. For example, at one of the
leading banks in Moldova a small team of
consultants, together with dedicated bank staff,
set-up initial microlending operations in
the head office and in a few branches. Market
strategy, procedures and products were developed,and the necessary staff was trained.
During the following roll-out phase, microlending
activities were extended to all three regions
of Moldova. As a result of this project,
the bank is strongly positioned to compete in
this new market, which helps it to diversify
risk, grow its profit base and round-out its
product offering.