My recipe for success? A passion for service – and great food!
"Being in business on your own, you have to trust your instincts sometimes. It’s the same with choosing your bank. Our partnership with Araratbank couldn’t have worked out better."
"We’re based in the Nor Nork district, on the eastern outskirts of Yerevan. Offering free delivery here and in the neighbouring districts means just a little extra cost for us, but it means a lot to our customers. They appreciate it and they remain loyal," Narine Divanyan says, giving a hint of her sound business sense.
"I also think it’s because of the food," she adds. Narine loves good food, loves to cook, and she loves to put a smile on people’s faces. Thirteen years ago, she decided to make a business of what she did best. At Levart, you can find more than 15 kinds of pizza, at least as many different types of sandwiches and hamburgers. She also sells spinach, cabbage, potatoes, meat, cheese, sausage, as well as fruit pies. Ready-to-eat dishes for breakfast, lunch and dinner are also her specialty – to eat in, take out or have delivered. Word of mouth on Levart’s excellent yet affordable food has kept the business on a steady growth track.
It was also word of mouth that brought Araratbank to Narine’s attention in 2012, when she and her husband, Khachik Chartaryan, realized that they needed to shift into a higher gear, which meant investing in larger warehousing facilities. Working out a mortgage with Araratbank, Narine sensed that she’d found a partner who shared the same passion for doing things right.
The USD 20,000 loan went toward securing new premises just down the street that not only perfectly fit the bill as a warehouse, but also offered plenty of possibilities for opening a second outlet. "Our turnover has already doubled, we hired four more employees, and we have a lot of plans!", Narine beams. "A great partnership is like good food – it’s the ingredients that count."